CARHARTT ESSENTIALS COLLECTION

I worked with a design team to develop a new product line for Carhartt. We created a conceptual vision for a line of bags that seamlessly integrate into one another to meet an increasing demand for personalization.

MODULAR LIFESTYLE BAG LINE - A CONCEPTUAL VISION FOR CARHARTT

AESTHETICALLY, THIS BAG AIMS TO PUSH THE BOUNDARIES OF CARHARTTS TRADITIONAL DESIGN CONVENTIONS WITH IT’S OVERSIZED PATCH LOGO. FUNCTIONALLY, THIS BAG MERGES THE MOST USEFUL FEATURES OF CARHARTTS OUTDOOR BAGS WITH THE AESTHETICS AND MATERIAL CHOICES OF CARHARTTS STYLISH YET MINIMAL COMMUTER BACKPACKS.

BACKPACK (1 OF 3)

INTERNAL POCKET VEIW

LUNCHBOX (2 OF 3)

ESSENTIALS BAG (3 OF 3)